LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

BECOME A PARTNER Existing Partners

Lytics

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Description

Lytics is the customer data platform of choice for the next generation of customer-centric businesses — and the first-ever CDP with natively-integrated Generative AI capabilities.

Built for the innovators that want to defy expectations and do more with their data, Lytics empowers businesses with data science and AI. And we’re leading a revolution to reinvent how they use them to build relationships

How will this partnership benefit LiveRamp customers?

The partnership will marry Liveramp’s powerful data onboarding and activation capabilities with Lytics’ comprehensive, AI-driven marketing and analytics platform. The combined offering will provide marketing teams with a unified platform to better understand their customers and deliver personalized experiences across all touchpoints. 

Images

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Testimonials

  • Carlos Abrams Rivera
    President, North America Zone @Kraft

    We partnered with Google, Lytics, and LiveRamp to create a data platform to consolidate more than 400+ unique attributes across 25M+ unique consumer records from our own database. Powered by machine learning and the marketing tech ecosystem, we are able to qualify barriers to break out potential needs at the ground level." -

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