LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

BECOME A PARTNER Existing Partners


Lotame is the world’s leading unstacked data solutions company, helping publishers, marketers and agencies find new customers, increase engagement, and grow revenue through audience data. Our real-time data management technologies, global data exchanges, and award-winning customer service make us the unrivaled, unstacked choice for clients that want a flexible, scalable and cost-effective antidote to walled gardens from the large martech stack companies. As the pioneer data management platform thirteen years ago, Lotame has continuously innovated to become the trusted data solutions company for global enterprises. Lotame is headquartered in New York City and Columbia MD, with offices around the world, including London, Singapore, Mumbai and Sydney. For more information, visit

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Lotame is a global technology company that makes customer data smarter, faster, and easier to use. With our next-gen data platform Spherical, we enable marketers and media owners to use data to engage existing customers and attract their next best across all screens. All of our data solutions are underpinned by identity, an interoperable infrastructure, and an agnostic partner approach to empower companies to drive growth and value on their terms in privacy-safe ways. Lotame is headquartered in the United States and serves global clients in North America, Latin America, Europe, the Middle East, Africa, and Asia Pacific.

How will this partnership benefit LiveRamp customers?

Spherical, Lotame’s next-gen data platform, accelerates customer data in a privacy-first world. We empower marketers and media owners to drive growth and revenue with actionable customer intelligence, data-informed audiences, and identity-powered activation. 

We can help you get Data Empowered across a number of use cases, including:

  • Breaking down data silos across brand touchpoints and advertising
  • Save time and reduce system investment with comprehensive known and unknown data ingestion
  • Identify and enrich new dimensions of customers to inform personalization, and extend privacy-first data connectivity across all screens 
  • Learn more about ideal target customers with overlap analysis as well as pre-, mid-, and post-campaign insights
  • Expand your target audiences with scalable, trusted partner data
  • Drive audience growth by applying machine-learning modeling and lookalike tools
  • Build direct connections with partners via Clean Room capabilities that power data collaboration
  • Unlock new revenue streams with data sales and monetization 


Actionable Customer Intelligence

Bring together your known and unknown first-party customer data for maximum benefit. Tap into built-in analytics to inform personalization, fuel audience growth markets, and inspire smarter planning.

Data Informed Audiences

Use flexible audience building to enrich and scale your first-party data. Access machine learning modeling, lookalike tools, and audience expansion via the largest global data marketplace built for a cookieless future. 

Identity Powered Activation

Easily extend your audiences anywhere you need — campaign delivery, data visualization, revenue generation, and more. Safeguard your addressable advertising and measurement needs with the market leader in identity via our award-winning Lotame Panorama ID™.


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  • Carlos Payares image

    Carlos Payares
    CSO LATAM, Omnicom Media Group

    Spherical empowers digitally native brands to onboard customer emails as they authenticate onsite in real-time. That eliminates the lag time between first-party data ingestion and activation, and is a tremendous competitive advantage, especially in markets with limited onboarding functionality.
  • Vincent Krsulich image

    Vincent Krsulich
    President, Martini Media

    We here at Martini Media understand, engage, and influence affluent consumers on behalf of our diverse, luxury client base. Lotame Analytics plays a key role in our planning, analysis, and proof of concept for every campaign. The dashboard contains a wealth of insights at our fingertips. Our clients demand excellence and are thrilled at the unique intelligence and specialized reporting we provide. All powered by Lotame.
  • Scott Lawrence image

    Scott Lawrence
    Senior Director Programmatic, Advance Local

    We are all in on identity solutions, especially those that increase the value of our inventory like Panorama ID™. Being able to support the buy side is critical to our business, whether it’s allowing brands like RSI to bring in and activate their own data or expanding our programmatic direct options. Audience targeting is very much evolving as third-party cookies disappear and as we’ve seen helping us preserve and grow revenue on all our inventory.