LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

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SemantIQ

SemantIQ is an AI-powered healthcare claims assistant that helps you analyze and understand healthcare data through natural language.

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Description

SemantIQ’s AI-native data stack empowers healthcare marketers, analysts and executives to ask natural language questions of claims data via a conversational AI agent, with one of the outputs being HCP and DTC audience segments.  The agent delivers responses with full transparency, lineage, and explainability, providing users with both control and flexibility for producing custom audiences, producing agentic audience briefs, enriching NPI lists for analytics & activation and enabling real-time analysis of insights from claims data. 

Clients can use SemantIQ in two ways:
  • License our Agent as Software for Your Claims Data - Use our Agent on Your private or licensed claims data to build Audience Products and get Actionable Insights.
  • Use our Agent on Our Proprietary Claims Data - SemantIQ’s agent is trained on one of the most comprehensive longitudinal claims datasets available (9+ years) providing clients with turn-key agentic Audience and Measurement workflows for healthcare marketing.

How will this partnership benefit LiveRamp customers?

SemantIQ’s integration with LiveRamp benefits life science brands, agencies and DSPs by empowering commercial marketing, agency planning & activation and DSP sales & audience strategist teams with insights from healthcare claims data using a conversational agent. These insights are encapsulated into agentic workflows used to construct audiences in real-time, enrich NPI lists leading to activation and perform look-alike modelling.

These benefits are enabled in two ways for customers:
  • Turn-key access to SemantIQ’s agentic workflows using SemantIQ’s licensed data.
  • Deployment on client’s licensed claims data and exposure data within LiveRamp’s Clean Room SemantIQ’s semantic layer and agentic software are already processing claims & exposure data within LiveRamp’s Clean Room, significantly compressing time to value from claims data for clients. 

Features

Immediate HCP+DTC Activation

Over 1,000 HCP and  DTC audience segments are available for immediate activation, each built from healthcare claims and supporting data covering conditions, prescriptions, procedures & tests, specialty and credentials and affiliations. Custom audiences can be created in minutes for any HCP or DTC segment.

Turn-Key Agentic Workflows

Real-time audience building, NPI List Enrichment, Audience Briefs and Conversational Insights are at user's fingertips. Don't wait hours or days to get custom audience counts - use SemantIQ's agentic audience builder to get real-time counts.

Accelerate Time To Value

Unlock to value of your licensed claims data by deploying within LiveRamp’s Clean Room so real-time insights, audience activation and campaign optimisation is enabled for business users.

Pre-Built Compliance

Compliance and privacy-safe frameworks are natively embedded within the reasoning layer, allowing organizations to explore, model, and operationalize complex healthcare data in a secure and transparent manner.

Images

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Testimonials

  • Joe Lyons
    CEO, AlwaysOnData

    SemantIQ is our trusted partner for all our healthcare clients and their agentic approach is saving brands, agencies and DSPs a ton of time creating audiences and generating performance.

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