LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

BECOME A PARTNER Existing Partners


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NRG is the leading global entertainment insights and strategy firm working at the intersection of content, culture, and technology. Rooted in four decades of industry expertise, our always-on, survey-based tracking services across film, streaming, and franchise supply rich, textured insights and targetable audience segments that drive better campaigns. 
NRG's IQ Series is a comprehensive suite of data-driven solutions designed to elevate both strategic and tactical decision-making in entertainment. Offering unparalleled coverage across film, franchise, and streaming, the IQ Series harnesses decades of expertise, in-depth research, and cutting-edge technology to deliver unmatched industry intelligence and actionable insight. With its 360-degree perspective, the IQ Series ensures a comprehensive understanding of audience, content, and market performance. Whether leveraging individual services or the entire suite, subscribers can make informed decisions, maximize returns, and unlock the full potential of their content. 

Leveraging the power of the IQ Series data, NRG can offer access to bespoke and mass market media and entertainment audiences at scale through our partnership with LiveRamp. 

How will this partnership benefit LiveRamp customers?

The collaboration between NRG and LiveRamp unites the strengths of two industry leaders. NRG offers the most reliable entertainment data to studio and tech executives worldwide, driving crucial decision-making for content creators and marketers in the areas of both playability and marketability. LiveRamp's exceptional identity and data connectivity democratizes access to this vital consumer information, forming an unmatched partnership that boosts accountability, optimizes revenue generation for sellers, and delivers more personalized ad experiences for customers.  


IQ Series: Film

 Film IQ provides 40+ years of tracking, delivering unmatched insights on awareness, interest, and choice. Empowering studios with data-driven analysis for box office success. 

IQ Series: Streaming

Originals IQ offers continuous global insights into the streaming landscape. With title, platform, and audience data, it reveals audience preferences and keys to platform success. 

IQ Series: Franchise

Franchise IQ delivers a 360-degree view for managing and expanding IP worldwide. Access timely intel on 800+ franchises in 10 markets, informing decisions, measuring value, and targeting audience segments for optimal growth.