LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

BECOME A PARTNER Existing Partners

Fluent, Inc.

Fluent drives intelligent growth strategies that deliver superior outcomes. Fluent’s self-declared, opted-in data is currently available in LiveRamp’s Data Marketplace for activation across all major DSPs. Listed under Audience Now by Fluent, our first-party data is anonymized and de-coupled from media, allowing marketers to enhance how they target across mobile, display, and connected TV. Get in touch to learn more about reaching custom and pre-packaged audience segments in a scalable, efficient, and privacy-safe way.

header Fluent, Inc. image

Description

Fluent (NASDAQ:FLNT) Fluent is one of the largest consumer engagement platforms outside of the walled gardens. Our data solutions are built from the 15 Million+ US consumers that register on Fluent’s owned and operated survey sites every month to share valuable insights about their health, wealth, interests, and intentions. 

How will this partnership benefit LiveRamp customers?

  • Fluent's taxonomy includes multiple verticals, but is most differentiated in health and pharma, with the largest catalog of unmodeled DTC segments in market built exclusively from Fluent's 1PD
  • All segments are built 1:1, leveraging survey responses collected on Fluent's sites
  • Fluent's data is tied to its 1PD identity-spine, and all segments are built deterministically
  • 100% of consumers in Fluent segments have registered and opted-in
  • With scale and accuracy, Fluent's declared segments include over 280mm active records within Liveramp 

Resources

Guide to Fluent Data Segments

Customer Objective

Partner Type

Regions

US

Customer Objective

Partner Type

Regions

US