AdTheorent
AdTheorent’s machine learning technology powers predictive targeting, predictive creative, and self-learning insights. Using custom machine learning models to engage the right consumer with the optimal creative experience, AdTheorent delivers industry-leading performance, award-winning creative, and advanced machine learning optimizations across all digital environments.
Description
AdTheorent uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for marketers. AdTheorent's advanced machine learning platform powers its predictive targeting, geo-intelligence, audience extension solutions and in-house creative capability, Studio A\T. Leveraging only non-sensitive data and focused on the predictive value of machine learning models, AdTheorent's product suite and flexible transaction models allow advertisers to identify the most qualified potential consumers coupled with the optimal creative experience to deliver superior results, measured by each advertiser's real-world business goals.