LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

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Tunnl

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Description

Tunnl builds prebuilt and custom audiences that help you identify, understand, and connect with groups of people in America based on how they feel about hot-button issues like big tech regulation and corporate social responsibility.

Our audiences are ideal for advertisers and agencies working on public affairs, issue advocacy, and purpose-driven or cause marketing campaigns. With Tunnl audiences, you can reach people who care about your message, distributing your budget where they consume media, including social media, programmatic digital, advanced TV, streaming TV like over-the-top (OTT), connected TV (CTV), addressable TV, and linear TV, including local broadcast and cable.

Insights in Tunnl's audience intelligence platform use the highest-quality data about the attitudes and behaviors of U.S. adults to help you get your message in front of the right people as efficiently and effectively as possible. You can always trust Tunnl's audiences to be up-to-date, accurate, and privacy compliant.

How will this partnership benefit LiveRamp customers?

Tunnl’s entire prebuilt audience taxonomy exists in the LiveRamp data marketplace, with audiences ready for downstream distribution from the marketplace to your preferred buying platforms at a moment’s notice. There’s typically a 24-48 hour turnaround time before data populates within your buying platform.

Our issue-based audience targeting connects you to audiences more authentically, getting your message in front of people who genuinely care about it and are most likely to take action. So, of course, brands can benefit from using Tunnl’s issue and identity audiences in their ad campaigns because accurate targeting funnels valuable ad dollars into proven platforms and data-driven groups.

Tunnl's prebuilt incremental reach solutions help advertisers and agencies struggling to use consistent data across a variety of different platforms, including walled gardens, DSPs, and traditional television, by identifying the ideal omnichannel media mix for your campaign, between traditional linear TV, advanced TV or streaming, and digital platforms.

Resources

Partner Type

Regions

US

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Partner Type

Regions

US

Contact Us