LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

BECOME A PARTNER Existing Partners

Roku

The Roku platform now natively integrates advertising capabilities that combine the best of both digital and TV advertising. We call it "Roku Audience Solutions". It enables Roku channel partners to deliver more effective advertising to their audience. And, it creates new opportunities for brands to connect with next-generation TV viewers.

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Description

The Roku platform now natively integrates advertising capabilities that combine the best of both digital and TV advertising. We call it "Roku Audience Solutions". It enables Roku channel partners to deliver more effective advertising to their audience. And, it creates new opportunities for brands to connect with next-generation TV viewers.

How will this partnership benefit LiveRamp customers?

Roku is the #1 selling smart TV OS in the U.S.  We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers.  Roku also operates The Roku Channel, the home of free and premium entertainment with exclusive access to Roku Originals available in the United States, Canada, Mexico, and the United Kingdom.  Via LiveRamp, Roku's publishers and advertisers can onboard first and third-party data in order to plan, target and measure a multitude of advertising campaigns that leverage Roku's unmatched scale.  Data vendors and measurement partners of Roku's can also send and receive campaign data via LiveRamp to further enhance planning, targeting and measurement across the entire Roku Ad Platform

Customer Objective

Partner Type

Regions

US

Customer Objective

Partner Type

Regions

US