LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

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Beachfront

Beachfront is a video ad management platform for media and advertisers. At the convergence of digital video and traditional TV, we are the trusted source for transparent buying and selling of premium video inventory, and the only real-time solution for set-top-box VOD and OTT. The world’s largest media owners partner with us to build custom video advertising solutions that enable yield optimization and revenue automation across screens—while global agencies and brands work with us to deploy premium video campaigns to maximize ROI. Our partnership with LiveRamp enables our joint demand partners to execute campaigns across Beachfront’s premium video inventory—including highly-sought after CTV inventory—leveraging LiveRamp’s RampID solution as the core identifier for personalization and measurement. This joint-solution helps modern ad buyers increase campaign reach, scale and impact with a privacy-first, cookie-less identifier that accounts for recent disruption in the industry.

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Description

Beachfront is the sell-side ad server built for convergent TV. Our technology enables real-time, unified ad serving and monetization across all TV and video endpoints, including connected TV (CTV), set-top box VOD, spot linear, and national addressable television. Leading media owners, programmers, and distributors utilize Beachfront’s TV-first tech stack to drive advertising revenue, improve ad operations, and deliver premium ad experiences to their viewers.

How will this partnership benefit LiveRamp customers?

Our partnership with LiveRamp enables our joint demand partners to execute campaigns across Beachfront’s premium video inventory—including highly-sought after CTV supply—leveraging LiveRamp’s RampID solution as the core identifier for personalization and measurement. This joint-solution helps modern ad buyers increase campaign reach, scale and impact with a privacy-first, cookie-less identifier that accounts for recent disruption in the industry. 

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Regions

US

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