There is no better predictor of future behavior than past behavior and you have the right to use your consumer’s transactions to uncover their most valuable traits. Unlike mass or segment marketing, people-based performance marketing relies on AI to identify individuals with high receptivity to your brand; market to them; and track their engagement to your content all the way to the spend recorded in your transactional data.

Storytellers, data scientists, and creative moxy have defined our agency for over two decades. In fact, we’ve been called “creatalytical” for more than 20 years. One of our core beliefs is that in the age of “the always connected and distracted consumer,” brands need an “always on and clarifying brand narrative” through offline and online media channels.