LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

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Digiseg

header Digiseg image

Description

Digiseg is a leading provider of privacy-first audience targeting and measurement solutions built on IP addresses and aggregated household data. Our tracking-free, cookieless and ID-less audiences enable scalable activation across all channels (including CTV, audio,in-app...). 

How will this partnership benefit LiveRamp customers?

LiveRamp customers gain access to 500+ audience segments spanning demographics, interests and seasonal behaviours, helping them reach the right consumers at scale in a privacy-compliant way. In addition, Digiseg's expert Customer Success team can create custom audience segments within 48 hours, enabling advertisers to quickly address specific campaign objectives and maximize performance. 
The household is the primary consumer decision-making unit, and our complaint-by-design data helps identify what your customers need while reaching audiences across 80%+ of the open web.

Features

Privacy-First by Design

Fully tracking-free, cookieless and ID-less. No PII, no MAIDs, no UID graphs, and no tracking, no log, no sync user behaviour. Digiseg has been built on privacy from day one. 

Household-Based Targeting

The household is the primary consumer decision-making unit. Digiseg uses aggregated household intelligence to identify real-world consumer needs, not just browsing behavior. 

Omnichannel Reach

Activate the same audiences across all channels (including CTV, audio, display, in-app...) using a single audience definition. 

Massive Scale

Recognise up to 80% of all impressions on the open web, including traditionally hard-to-reach environments such as Safari, Firefox and CTV.

Audience Measurement & Insights

With our Insights Platform, measure campaign and website audiences in real time, understand who engages with your brand, benchmark performance and turn insights into actionable targeting strategies.

Political Segments

Activate voters using real-world household data.
No voter files needed — Reach the full spectrum of political audiences using privacy-safe household data built on how people live, not how they're registered. 
Reach where it matters — From likely and swing voters to politically aligned and issue-based households, at scale.
Real CTV reach — Activate households on the one screen voter files can't target.

CTV audiences

  • All our audiences are CTV-ready – Activate 500+ household audiences across CTV.
  • Bespoke CTV audiences – custom-built CTV & Streaming audiences for streaming behavior, household profiles and purchase intent.
  • Household-level targeting – Built on real-world household characteristics. 
  • Platform-independent – Activate across major CTV platforms and publishers. 
  • Consistent reach – Stable audience delivery across fragmented CTV supply.

Testimonials

  • Christoph Berg
    CEO, MINT Square

    In partnership with Digiseg, we are removing the barriers that can limit advertiser access to premium, privacy-safe audiences.

  • Azma Gohar
    Senior Director of Data Partnerships, Index Exchange

    This integration enables buyers and partners to align audience strategies with how supply is evaluated and transacted, supporting more consistent activation across fragmented environments.

  • Mark Williams
    Senior Director, Audience & Commerce Solutions

    "By making Digiseg's data available, we are offering advertisers a robust targeting solution (...) Unlike other data companies attempting to reinvent third-party cookies with deterministic data, Digiseg offers a probabilistic solution to segment audiences, and we're delighted to make this solution more accessible to advertisers."

  • Oleksii Borysov
    VP Product

    Integrating Digiseg's technology into our platform enables advertisers to reach audiences effectively, even in environments where traditional identifiers are no longer viable.

Resources

Digiseg audiences

One-pager on Digiseg targeting audience data

Digiseg FIFA World Cup 2026

Digiseg audiences to activate during FIFA World Cup 2026

Insights Platform

Digiseg’s Insights platform transforms your advertising campaigns with real-time audience insights and reveals the household profile of those who engage with your website’s top content, all without collecting personal data or cookies.