LiveRamp Partner Ecosystem

Together with our partners, we are able to unlock more value for our customers. LiveRamp partners with the world’s leading technology platforms and providers of data, media and services to unlock new, actionable insights.

BECOME A PARTNER Existing Partners

Causeway Solutions

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Description

Causeway Solutions is a leading provider of Acquisition Analytics and strategic data insights supporting successful marketing plans, business decisions and political campaigns. Specializing in predictive analytics and customized audience targeting strategies, Causeway Solutions has developed billions and billions of predictions and tens of thousands of unique consumer, constituent, patient and voter-based audiences. Our audience analytics solutions offer highly targeted insights to measure public sentiment and deliver actionable data. By integrating and simplifying complex information into easy-to-understand visualizations, we empower our clients to acquire new customers, patients, voters and build a roadmap for success. Learn more at CausewaySolutions.com.

How will this partnership benefit LiveRamp customers?

Causeway Solutions offers hundreds of pre-built audiences in our Data Marketplace that are available for distribution to your preferred activation platforms. Audiences are generally available 24-48 hours after distribution.
  • Consumer Segments – target U.S. consumers based on behaviors, interests, demographics, and lifestyle indicators.
  • Healthcare - reach people most likely to use cardiologists, neurologists, orthopedics, radiology, seek a second opinion for care – plus more than 70 exclusive healthcare audiences.
  • Voter and Political Segments – reach voters based on political affiliation, voter behavior, historical election participation, and modeled likelihood to support issues and candidates.

Features

Causeway Solutions Advanced Audiences

With shrinking budgets and expanding expectations, Advanced Audiences gives you:
  • Audiences beyond demographics, including predictive behaviors, attitudes, values. 
  •  Smarter segmentation, targetable with individual-level data. 
  • Value-driven data distributed to your offline or online platforms and publishers. 

Causeway Solutions Data Analytics

Causeway Solutions takes data analytics to the next level, combining customized research with lifestyle and behaviors in concert with predictive and prescriptive modeling and proprietary machine learning algorithms. We offer hundreds of actionable audiences that drive more efficient and effective marketing campaigns.

Testimonials

  • Marc Ehrhardt
    President, The Ehrhardt Group

    Our clients clamor for consumer research and data analytics to level-up business decisions for PR and marketing campaigns. Causeway Solutions is integral to our Gulf South Index, providing actionable insights for our region and across the U.S.

  • Nicolette Bevec
    Senior Manager, Consumer Data & Insights, University of Pittsburgh Medical Center

    Protecting patient confidentiality is a top priority in health care marketing. Causeway’s data and audience modeling allow us to target the most qualified consumers, without any concern for privacy violations.

Resources

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Connect with Causeway Podcast

Connect with Causeway Podcast is dedicated to simplifying data, helping you understand it, and taking action. Each episode will reveal the latest consumer trends and hot-off-the-presses survey results. Plus, you’ll hear “hot takes” from industry experts!

Connect with Causeway Podcast
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Guide to Advanced Audiences for Healthcare

For healthcare marketers, get our "Guide to Advanced Audiences for Healthcare" with more than 70 exclusive healthcare audiences.

Guide to Advanced Audiences for Healthcare

Partner Type

Regions

US

Partner Type

Regions

US